Effective Date: 08/01/2024 Last Updated: 10/28/2025
1. Introduction
AcuMedGroup LLC (“AcuMedGroup,” “we,” “us,” or “our”) is committed to protecting your privacy and safeguarding the personal, health, and contact information you entrust to us.
This Privacy Policy explains how we collect, use, disclose, retain, and protect your information when you visit our website, communicate with us, receive wellness or aesthetic services, enroll in training programs, or engage with us by text message (SMS/MMS) or other electronic means.
2. Information We Collect
2.1 Personal Information
We may collect the following categories of personal information:
- Identifiers: name, postal address, email, telephone number, and mobile number.
- Health-related information as needed to deliver acupuncture, functional medicine, aesthetic, or paramedical services (handled in compliance with HIPAA).
- Billing and payment data, including insurance information, policy numbers, and claim details.
- Communications preferences, including consent for text messaging.
2.2 Non-Personal Information
IP address, browser type, device identifiers, access times, referring URLs, and cookie or analytic data used to improve website performance.
We do not intentionally collect information from minors under 13 years of age.
3. How We Use Your Information
We use personal and non-personal information only for lawful business purposes, including to:
- Provide, schedule, and manage patient and client services.
- Verify insurance eligibility, obtain prior authorization, submit claims, coordinate benefits, and manage billing or appeals.
- Confirm appointments, send reminders, or deliver post-visit information.
- Communicate by text message (SMS/MMS) or email with individuals who have explicitly opted in.
- Customer-care messages include appointment confirmations, schedule updates, and wellness reminders.
- Marketing or promotional messages are sent only with separate consent and may include product announcements or class invitations.
- All text messages include “STOP to unsubscribe” and “HELP for assistance.” Message and data rates may apply.
- We do not send diagnostic results, lab reports, or other protected health information (PHI) via SMS.
- We maintain records of user consent for SMS communications, including timestamps, method of opt-in, and source of consent, in accordance with telecommunications regulations and carrier requirements.
- Improve our website, training, and service offerings.
- Provide telehealth services securely and in compliance with HIPAA.
- Dispense prescription medications under the supervision of licensed providers and pharmacies.
- Comply with legal, billing, or regulatory obligations.
4. Sharing Your Information
We may share information only as necessary and under confidentiality agreements:
- Healthcare Providers / Partners: To coordinate treatment, referrals, or training, with consent where required.
- Insurance and Billing Entities: With insurers, plan administrators, government programs (e.g., Medicaid, VA/CCN), clearinghouses, billing systems, and their agents for eligibility, authorization, claims, coordination of benefits, audits, and appeals.
- Vendors and Service Providers: Including hosting, analytics, mobile-messaging platforms, and financial processors. Our service providers include secure and contractually bound platforms such as Square (payment processing), GoHighLevel / LeadConnector (CRM and communications), Mailchimp (email marketing), and Cloudflare (hosting and security infrastructure). All vendors are contractually required to protect your data and use it only for authorized business purposes.
- Legal and Regulatory Authorities: If required by law or to protect rights, safety, or property.
- Aggregated or De-identified Data: Used for analytics without identifying individuals.
We do not sell, rent, trade, or otherwise monetize personal or protected health information under any circumstances.
5. Data Retention
We retain personal, health, and financial information only as long as necessary to fulfill the purposes described in this Policy or as required by law. For example, under HIPAA and state law, certain medical and billing records must be retained for at least six years. After the retention period, data is securely deleted or de-identified.
6. Data Security
We employ administrative, physical, and technical safeguards such as encrypted storage, secure servers, role-based access controls, employee training, and vendor oversight.
While we take reasonable precautions, no online, telehealth, or SMS transmission is completely secure; you use these channels at your own discretion.
We apply the “minimum necessary” standard when accessing or disclosing protected health information in accordance with HIPAA requirements.
7. Your Rights and Choices
Depending on your location, you may have the right to:
- Access and obtain a copy of your personal information.
- Request correction of inaccurate data.
- Request deletion of certain data (subject to legal retention requirements).
- Restrict or object to certain processing activities.
- Opt out of marketing or mobile text communications at any time by replying “STOP” or contacting us directly.
- Lodge a complaint with a state or federal supervisory authority.
We will respond to verified requests within applicable statutory timeframes.
8. Telehealth and Electronic Communications
By participating in telehealth services, you consent to care delivered via secure electronic communications. You acknowledge the potential risks of data interception and technical failure. AcuMedGroup complies with HIPAA and state telehealth laws to protect your data.
9. Cookies and Tracking Technologies
Our website uses cookies, pixels, and analytic tools to understand usage and improve functionality. You may manage cookie preferences in your browser settings. Some features may not function properly if cookies are disabled.
10. International Data Transfers
If you access our site from outside the United States, your information may be transferred to and processed in the U.S. By providing information, you consent to that transfer and processing consistent with this Policy.
11. Links to Third-Party Sites
Our website may link to external resources (training partners, product sites, or affiliates). We are not responsible for the privacy practices of those third parties and encourage you to review their policies.
12. Changes to This Privacy Policy
We may update this Policy periodically to reflect new practices or legal requirements. We will post the updated version with a new “Last Updated” date. Material changes will be announced via our website or email notice.
13. Contact Information
AcuMedGroup LLC
1107 Person St., Kissimmee, FL 34741
Email: clinic@acumedgroup.com Phone: (407) 624-5258
14. Technology and Automation
We may use automated tools and systems to assist with scheduling, communications, analytics, and service delivery. These systems operate under strict privacy and security safeguards and do not independently make clinical decisions. Any processing of protected health information by such systems is performed in accordance with HIPAA and applicable laws.
